Tag: Scotland


Scotland brings ‘Brilliant Moments’ to attract visitors

VisitScotland has launched a new £5.3 million marketing campaign, ‘Brilliant Moments, to attract tourists in 2014. Under this tourism campaign, a £3 million advertisement has been designed, featuring the Olympic medal-winning cyclist Sir Chris Hoy and musician Nicola Benedetti, for the internet and television audience. The advertisement showcases the exclusive events and famous destinations of […]

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Scottish Enterprise: Ancestral tourism to be the next pull for tourists

Scotland’s main innovation and investment agency, Scottish Enterprise, believes that ancestral tourism is a unique way to attract tourists and businesses involved in the tourism sector. According to the company, tourists are really curious and interested about Scottish history and its roots which can be capitalised through the upcoming events of Commonwealth Games and the […]

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Scotland’s tourist spots offer free entry

Some of  Scotland’s popular tourist sites has come up with this unique idea to inspire the Scots to learn about and bring them more close to Scotland’s culture, by offering free or discounted entry. The places which are participating in this programme, between November 18 to December 1 to help celebrate St. Andrew’s Day, include […]

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Scotland will be top tourist destination in 2014

Lonely Planet rated Scotland as one of the top three countries for travellers in 2014, beating Seychelles, Mexico, and Malaysia.  Scotland will be having a busy schedule in 2014 with a series of events taking place such as Commonwealth Games 2014 in Glasgow, the Year of Homecoming, the Ryder Cup at Gleneagles, 700th anniversary of […]

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Campaign for making Scotland top golf destination

A new campaign in Scotland has been launched to capitalize on the staging of the 2014 Ryder Cup and the Open Championship. The focus is being given on sports tourism to make Scotland the most sought after golf destination worldwide. The ‘Driving Scotland Together’ strategy aims to increase the sports generated revenue to £ 300million […]

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Plan for viewing platform at top of Forth Rail Bridge

Plans have been unveiled for a viewing platform at the top of the Forth Bridge to give visitors a “close-up” look at one of Scotland’s most famous sights.   Sources: BBC

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Air Canada adds Edinburgh route

Air Canada has started a flight route from Edinburgh in Scotland to Toronto, which will fly three times a week between July and October. Although flights are available from Glasgow to Calgary, Toronto and Vancouver, this is the first time an air route to Canada started from the Scottish capital. The new route has been welcomed by […]

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Macbeth trail to strengthen the fortunes of Scotland’s tourism industry

In a new move Scotland will introduce a new tourist trail dedicated to Macbeth that will boost the fortunes of Scotland’s tourist industry. Alex Johnstone, who represents Northeast Scotland, plans to devise a route for motorists in the region that will be dedicated to Shakespeare’s infamous villain. Mr Johnstone said, “Many people do not realise […]

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