Tag: promote

Brazil announces new policy to manage and promote UNESCO World Heritage Sites

The Brazilian Government has established a new policy called the National Policy for Tourism Management of Cultural and Natural World Heritage Sites. The law is one of the goals of the Ministry of Tourism for the first 100 days of the new government. The decree is part of a series of measures that ministry is […]

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Goibibo launches new campaign to promote GoCashPlus

Goibibo announced the launch of its new TV campaign featuring its brand ambassador-Deepika Padukone. The campaign highlights Goibibo’s e-wallet service- ‘GoCashPlus’ and its benefits on Goibibo’s platform. Through the new campaign, Goibibo aims to enhance new user acquisition and augment hotel market share growth. This is in line with company’s endeavour to catalyze the shift […]

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UNWTO announces competition to promote Responsible Tourism

In order to promote responsible travel, The United Nations World Tourism organisation launched a travellers’ competition on World Tourism Day. This campaign will help the travellers to enjoy and travel responsibly, keeping all the parameters in mind. The winner of the competition will be awarded a one-month trip around the globe visiting sustainable tourism initiatives. […]

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Collaborative measures to promote Caribbean tourism

The Caribbean Hotel and Tourism Association (CHTA) has applauded efforts by the region’s public and private sectors to grow tourism as regional and global investor confidence plays an integral role in shaping the future of tourism in Caribbean region. Tourism plays a crucial role in the Caribbean as it contributes to employment, entrepreneurial activity, tax […]

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Peru hosts Geotourism Festival to promote Sustainable Tourism

Central highland Pasco in Peru recently hosted a Geotourism Festival aimed at promoting Sustainable Tourism as well as the Inca country’s geological heritage, geo and biodiversity. The Geotourism Festival featured a rock-climbing competition, a magnetic-center energy-recovery ritual, boat rides in Japurin Lake, Andean cuisine tastings, among other activities. The High-Andean region is home to the […]

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Karnataka collaborates with Vyoma Technologies to promote Year of the Wild

Karnataka Tourism, looking to intensify its 2017 campaign titled ‘Year of the Wild’ has collaborated with digital outdoor media company Vyoma Technologies. The strategic partnership is in line with the elevated impact and increased awareness that Karnataka Tourism is looking to create across highly dynamic, engaging and measurable mediums in the country. The 2017 campaign […]

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IAF and Himachal Pradesh join hands to promote Adventure Tourism in the state

A team of 16 members of Indian Air Force (IAF) in collaboration with Himachal Tourism department recently organised a six day long multi-activity expedition to various parts of Himachal Pradesh with an aim to promote Adventure Tourism in the state. Director of Atal Bihari Vajpayee Institute of Mountaineering and Allied Sports, Captain Randhi Salhuria flagged […]

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Goa to promote seaplanes, helicopters and amphibious vehicles

Goa, which is expected to draw around 7.5 million visitors in 2016, would be boosting its tourism with seaplanes, helicopters and amphibious vehicles. Goa Tourism Minister, Dilip Parulekar said, “The sea plane project will start shortly. We have already signed a contract with Mumbai-based MEHAIR company, which will run the sea planes connecting the Dabolim […]

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Colombia manoeuvres peace and currency to promote tourism

Colombia anticipates its popularity as a top-tier tourist destination in a bid to attract foreign visitors, ahead of a possible peace deal with Marxist rebels, with its affordability bolstered by a weak currency, said the country’s tourism and export promotion agency. The government of President Juan Manuel Santos and the leadership of the Revolutionary Armed […]

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Ministry of Tourism takes initiatives to promote India as a 365 days destination

The Ministry of Tourism has taken the initiative of identifying, diversifying, developing and promoting niche products of the tourism industry. This is done in order to overcome the aspect of ‘seasonality’, and to promote India as a 365 days destination, attract tourists with specific interests, and to ensure repeat visits for the unique products in […]

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