Experience Hub training programme drives increased product and destination expertise in India

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Experience Hub, the trade and promotion arm of Yas Island Abu Dhabi, has announced the latest ‘Yas Expert’ winner from India. The recently launched online destination training programme has generated increased awareness around the entertainment and leisure hub nestled in the UAE capital and resulted in a rise of in-market destination specialists, with more than 2,100 registered travel agents to date.

Experience Hub continues to show its commitment to global partners by leveraging its valuable trade programmes. The added incentive programme for Yas Experts includes entries into regular raffle draws. Most recently, Sneha Chandra, Senior Executive – Mumbai Operations, from key partner Otilla International, won an all-inclusive four day trip to Yas Island to explore all that the destination has to offer. Otilla International currently has more than 20 Yas Expert certified agents.

Excited about her win, Chandra emphasised the value of the programme and said, “At Otilla International, we are witnessing an overall increase in our customer base’s interest in visiting Yas Island as a preferred holiday destination throughout the year. With this insight in mind, we are encouraging our associates to become certified Yas Experts so that they can provide the right information and guidance about the destination to travellers planning their next holiday to Abu Dhabi. As a Yas Expert myself, I look forward to visiting Yas Island and ultimately developing packages that will give our travellers the best holiday experience in UAE’s prestigious capital.”

Bruno Wiley, Vice President of Sales at Experience Hub said, “We look forward to welcoming Sneha as our latest Yas Expert to our one-of-a-kind destination. We’re very pleased to see such a positive reception of our training programme, especially in the India market. With resources like Yas Expert in place, we enable our partners to provide their own customers with a more tailored offering.”

The Yas Expert programme includes modules on Yas Island Abu Dhabi’s award-winning attractions, leisure experiences, on-Island stays and itinerary planning. More modules will become available as Yas Island products continue to evolve. Travel agents who complete all modules are certified as ‘Yas Experts’ and also qualify to join familiarisation trips, during which the agents polish off their educational journey by experiencing the destination firsthand.

Yas Expert is currently available to partners in India, as well as the GCC, Russia, Europe and has just launched in Mandarin Chinese this week.