Brand USA launches giant screen film ‘America’s Musical Journey’ on GoUSA TV


Brand USA announces the global streaming launch of ‘America’s Musical Journey’, presented in partnership with Expedia Group and Air Canada, on Brand USA’s travel entertainment network, GoUSA TV. The film, which first premiered in IMAX and giant screen theatres in 2018, stars Grammy Award-nominated singer and songwriter Aloe Blacc. Throughout the film, Blacc takes audiences on a cross-country adventure exploring the musical heritage of the United States and the cultural cities where American music was born. To celebrate the streaming launch, Brand USA hosted the premiere event in New Delhi on November 19 and in Mumbai on November 21.

Also, coming to GoUSA TV on November 21 is ‘America’s Treasures: Musical Cities’. The new, four-episode series was created and produced by award-winning filmmakers MacGillivray Freeman Films, who also produced the documentary. The series is an extension of ‘America’s Musical Journey’ and delves deeper into iconic music cities such as Memphis, Tennessee; New Orleans, Louisiana; Miami, Florida; and Chicago, Illinois.

“GoUSA TV offers us the ability to stream inspirational, USA-specific content to people around the world,” said Christopher L Thompson, President and CEO of Brand USA. “‘America’s Musical Journey’ and ‘America’s Treasures: Musical Cities’ provide a lens into how our music is engrained in the fabric of cities and towns across the country and will motivate viewers to come and experience these destinations for themselves,” he added.

GoUSA TV is available for streaming on Roku, Amazon Fire and Apple TV, or via the iOS store and Google Play on smartphone devices.