Atout France organises 3-city workshop with Reunion Island Tourism Board for its local partners

A 3-city workshop organised for Reunion Island and its tourism suppliers took place in the key cities of Delhi, Mumbai and Chennai in the first week of April. Organised with Atout France, this initiative formed a part of Reunion Island’s strategy of developing close synergies with the Indian market and augmenting Indian visitor arrivals to the Island.

A delegation of 7 suppliers helmed by the President of the Reunion Island Tourism Board  Stéphane Fouassin and the Market Manager  Lydie Sangarin showcased the Island’s tourism offers to members of the trade in all 3 cities. The delegation comprised the national air carrier Air Austral, destination management companies, iconic hotels and a helicopter ride attraction. An informative presentation on the Island made by the Reunion Island Tourism Board followed by meetings with the suppliers led to an in-depth understanding of the Island, its experiences and how to best showcase their products in the Indian context.

Stéphane Fouassin, President of the Reunion Island Tourism Board commented, “India is an important source market for us and we believe that Reunion Island is a perfect fit for visitors wanting to enjoy a holiday by the sea coupled with adventure experiences. An array of diverse activities ensures that the island perfectly caters to the needs and requirements of its visiting families, couples, friends on a holiday and adventure enthusiasts”.

Sharing her thoughts, Sheetal Munshaw, Director Atout France in India said, “We are extremely pleased to showcase Reunion Island – a French overseas department and its myriad array of experiences to the Indian travel trade. We are confident that this workshop will pave the way for more Indian arrivals to the Island in the future. In addition, the visa access policy for stays less than 15 days certainly increases the appeal of this island nestled in the Indian Ocean. We look forward to continuing our fruitful collaboration with the Reunion Island Tourism Board in 2019”.

About the Island: Located in the Mascarene Archipelago, Reunion Island – a French overseas department – offers travellers the exoticism of a tropical island in the Indian Ocean. At the crossroads of European, African and Asian cultures, Reunion is a true melting pot of different cultures.