Novotel, AccorHotels’ midscale brand, announces its debut in Haikou, the capital city of Hainan province. Ideally located on Xinbu Island, a newly developed area in the northeast part of Haikou city, Novotel Haikou Xinbudao is expected to quickly become a favourite on Hainan Island, China’s southernmost province.

Access is easy, about 40 minutes’ drive from the hotel to Haikou Meilan International Airport and 90 minutes by high speed train to Sanya. It’s a five-minute taxi ride to Haikou’s downtown area with its 700-year-old arcade and streets featuring local delicacies. The capital’s scenic spots including Five Ancestral Temple, East Harbour Mangrove Nature Park and Baishamen Park are easily reached from the hotel.

“As the first Novotel in Hainan province and the brand’s 27th hotel in Greater China, Novotel Haikou Xinbudao is opening at the right time when Haikou is set for a starring role in recently-announced plans for the island’s transformation into China’s largest free-trade zone, which will fuel Hainan’s development and bring substantial new business opportunities,” said Gary Rosen, Chairman and Chief Operating Officer, AccorHotels Greater China.

“As the first international brand of AccorHotels, Novotel continues to enjoy preference amongst consumers, owners and developers alike, which is demonstrated by the international and regional awards including the recent ‘Best Mid-Market Hotel Brand in the World’ by Business Traveller Asia-Pacific and ‘Most Popular International Brand by Chinese Families’ by Global Times,” Gary added.

The U-shaped building has 141 guest rooms, which include 15 deluxe rooms with spacious balconies with an ocean view. Décor features the coconut tree image, an iconic feature of local culture. Blue is the predominant colour as it emphasizes the island’s ocean heritage.

Dining options include Square – dine at your leisure restaurant. Six VIP private rooms are available for small gatherings and business meetings. The Lobby Lounge serves a wide selection of beverages complemented by a menu of savoury snacks in a classic setting.

Function space includes three versatile meeting rooms. The 800 sq m pillar-less ballroom can host up to 600 guests. The hotel also features a terrace which is ideally suited to outdoor events and wedding ceremonies.

An easy and comfortable living experience is enhanced by the hotel’s advanced facilities, including the signature In Balance by Novotel fitness as well as kids’ club, an outdoor swimming pool and a tennis court.

“Our superb location combined with our ambiance of understated hospitality to make people feel welcome defines our uniqueness,” said Jack Lin, General Manager of Novotel Haikou Xinbudao. “Novotel’s ‘Easy Modern Living’ philosophy and it’s up-to-the-minute facilities will make us the perfect choice for a business traveller in search of convenience, or a leisure traveller seeking a peaceful getaway destination for relaxation.”