MICE travel from India to Thailand grows 36% in 2017

 

 

 

 

 

 

 

Akansha Pandey | New Delhi

Nooch Homrossukhon, Director-Meetings and Incentives Department, Thailand Convention and Exhibition Bureau (TCEB) recently led the 5th consecutive Thailand MICE Corporate Networking Event with Thai Airways International, New Delhi office, together with a new partner – Travel Clinic, a specialist in the MICE segment in India.

Rohit Khanna, CEO, Travel Clinic has shown continued support to the new MICE product development and has played an active role in the joint efforts to capture new clients. The event was well attended by 35 corporates, 20 of which were new accounts from insurance, pharmaceutical, direct selling, automotive, electronics and FMCG sector, brought to the event by him.

“Thailand received 129,717 MICE travellers from India in 2017 which is an increase of 36% over the previous year,” exclaimed Homrossukhon.

Nitin Sachdeva, Director-India Office, TCEB said, “The objective of this event was to create a meaningful partnership to further boost the sustainable growth of meeting and incentive travel from India. This year, as per the new Thailand 4.0 National Policy for New Economic Growth, TCEB’s India Office we will be looking at the new industry segments. Going forward, we aim to tap the business potential of tier-II cities in India through aggressive product training. TCEB workshops will cover five Indian cities this year and the TCEB roadshow showcasing varied suppliers will be held in Mumbai and Bengaluru in the first week of July.”  

Thamanoon Kuprasert, General Manager – India, Thai Airways International hinted that the carrier is planning to enhance the frequency of flights from India this year.

Post the event, Homrossukhon met Isra Stapanaseth, Director – Tourism Authority of Thailand (TAT), New Delhi to discuss potential joint marketing efforts to further boost traffic from India to Thailand. They also discussed on activities in tier-II cities of Jaipur, Lucknow and Chandigarh, where series of TAT workshops are being held in March.