India’s biggest travel show network TTF concludes Chennai & Bengaluru editions successfully

Facilitating the trade to meet and market their products for 29 years, TTF – the biggest travel show network in India, recently provided the much-needed opportunity to the travel industry from across India to connect and conduct business in Chennai and Bengaluru.

Chennai edition of TTF garners accolades

The opening event of TTF 2018 series, India’s biggest travel show network, recently concluded its first leg in Chennai on an optimistic note. The three-day travel show attracted excellent response with more than 1,500 trade visitors and over 6,000 walk-in visitors conducting business with close to 150 exhibitors from 8 countries and 21 Indian states and Union Territories (UTs).

The show had official participation from the state tourism boards of Andaman and Nicobar, Bihar, Delhi, Goa, Gujarat, Himachal Pradesh, Jharkhand, Kerala, Madhya Pradesh, Tamil Nadu and Uttar Pradesh. Many other Indian states and UTs such as Haryana, Jammu and Kashmir, Karnataka, Maharashtra, Odisha, Puducherry, Punjab, Rajasthan, Telangana and West Bengal were represented by travel suppliers.

Apart from the National Tourist Organisations (NTOs) of India and Nepal, other countries such as China, Dubai, Iran, Maldives, Singapore and Thailand were represented by travel operators and hotel brands.

Placing their best foot forward with a good presence were exhibitors like Indian Railway Catering and Tourism Corporation (IRCTC), Showcase Munnar Association For Responsible Tourism, JMD Heritage Lawns (Sadda Pind), Southern Travels, Vythiri Village, The Tamara, The Royal Adventure Ladakh, Yeti Airlines Domestic, etc.

TTF Chennai 2018 was inaugurated by Shreevats Sanjay, Regional Director (South), India Tourism Chennai Office, along with Ashok Kumar Singh, IAS, Director Tourism, Government of Bihar.

Speaking at the inaugural ceremony, Sanjay said, “Fairfest Media made the right decision to prefer the travel hub of Chennai as the city to start off with the TTF 2018 series. Diverse travel trade suppliers from across India, as well as foreign countries, ensured their presence at the recent edition. The trust and support of exhibitors reflect that TTF is the most effective and countrywide platform for marketing and promotion of travel products and services.”

Highlighting the role of the Host State, he opined, “The state of Tamil Nadu is ultimately going to be the biggest beneficiary of TTF Chennai. India’s biggest travel show network – TTF not only connected the dots among travel buyers and suppliers, but it also played a key role in showcasing the capital city to the travel trade. Good networking and business were capitalised at this edition and these business tie-ups will go a long way in bringing mutual benefits for all travel destinations. Overall, I found TTF Chennai to be a great success and wish good luck to Fairfest Media.”

Simultaneously, Singh also shared that TTF Chennai served as an ideal platform to exchange business ideas, trade news, and keeping abreast with recent travel trends. “The travel show also provided an excellent promotional opportunity for marketing different travel products. It is only at TTF that we get an opportunity to interact with travel agents, tour operators and also, officials from other states. This knowledge sharing, in turn, brings awareness about good practices and success formulas that can be adopted going forward.”

Nepal was the Partner Country at TTF Chennai 2018 and since years, TTF has been a very important travel exhibition for them. Khem Raj Timalsena, Officer, Tourism Marketing and Promotion, Nepal Tourism Board remarked, “The Nepal Tourism Board has been associated solely with TTF for a very long time now. We don’t participate in any other trade show as TTF serves all our objectives and is value for money. TTF has been the biggest trade fair in India which makes it all the more important platform for Nepal Tourism. In the future as well, TTF will continue to remain a must-exhibit travel show for us.”

In a first, Google Premier Partner joined hands with TTF Chennai to educate the travel trade on how digital can assist in scaling up business and enhance visibility to digital consumers at the key moments of their purchase decision. O3M Directional Marketing (Google Premier Partner) saw an overwhelming response to their workshop.

TTF’s Bengaluru edition receives excellent turnout 

The second leg of TTF 2018 series in Bengaluru also concluded on a positive note at the Palace Grounds. The three-day travel show welcomed over 1,400 trade visitors and more than 6,500 walk-in visitors over a period of three days who networked with over 180 exhibitors from 8 countries and 21 Indian states and union territories.

The State Tourism Boards which had big participation at TTF Bengaluru 2018 were – Andaman and Nicobar, Bihar, Chandigarh, Goa, Gujarat, Himachal Pradesh, Jharkhand, Karnataka, Madhya Pradesh and Punjab. Other Indian states and UTs such as Delhi, Haryana, Jammu & Kashmir, Kerala, Maharashtra, Odisha, Puducherry, Rajasthan, Tamil Nadu, Telangana and West Bengal were represented by travel suppliers.

The NTOs of India and Nepal participated at TTF Bengaluru while other countries such as Bhutan, China, Dubai, Singapore, Thailand and Uzbekistan were represented by travel companies and hotel brands.

Exhibitors such as Indian Railway Catering and Tourism Corporation (IRCTC), India Tourism Development Corporation (ITDC), Southern Travels, Ezeego One Travel & Tours, Swosti Group, JMD Heritage Lawns (Sadda Pind), Showcase Munnar Association For Responsible Tourism, Hotel The Zen Ladakh, The Royal Adventure Ladakh, Yeti Airlines Domestic, One Bhutan Adventure, Bergamont Group of Hotels, etc. placed their best foot forward with a good presence.

Supported by the Ministry of Tourism as well as trade associations, the three-day travel show was inaugurated by Roshan Baig, Minister for Urban Development, Government of Karnataka, in the presence of Kumar Pushkar, IFS, Managing Director, Karnataka State Tourism Development Corporation (KSTDC).

Speaking at the inaugural ceremony of TTF Bengaluru 2018, Pushkar said, “Tourism promotion is all about networking between buyers and sellers which is most effective when all the stakeholders come under the same roof. In this regard, TTF provides the best opportunity in India to the travel trade to connect and conduct business in all major target markets. Over the years, TTF has grown from strength to strength. This travel show is a major platform for the local and budding travel suppliers to showcase their travel products and market them among the buyers coming down from across India. I congratulate Fairfest Media on such an eventful show in Bengaluru.”

Google Premier Partner – Capillary Technologies collaborated with TTF Bengaluru 2018 to conduct a workshop on “How digital is shaping the travel industry.” The workshop educated the travel trade on how to utilise the digital platform to their advantage and boost the business revenues using digital means.

Since years, TTF has been a significant travel show for Nepal Tourism. This year Nepal was the Partner Country at TTF Bengaluru. TTF is the best and most popular travel trade show network in India and it’s an honour for us to ensure presence at TTF, said Gobinda Raj Oli, Manager, Nepal Tourism Board.

He further added, “The Nepal Tourism Board along with the local suppliers always looks forward to participating in TTF. This year we had 13 sellers from Nepal who participated at TTF Bengaluru 2018. We are very satisfied with the response in Bengaluru. South India is one of the main source markets for Nepal Tourism and Fairfest Media did an excellent job in executing the travel show. No doubt, they are the No. 1 travel show organisers in India.”

Himachal Pradesh has been exhibiting at TTF for more than two decades. With 10 local suppliers, Himachal Pradesh was the Partner State at TTF Bengaluru 2018. “During the three days, we received a number of queries from the travel agents and tour operators as well as general visitors. TTF is a great marketplace for the public and private players as it facilitates networking under the same roof. We will continue to participate in the upcoming events of Fairfest Media,” highlighted Dinesh Guleria, Tourism Information Officer, Department of Tourism and Civil Aviation, Himachal Pradesh.

Participation at TTF Bengaluru 2018 was also a success for the Feature State of Goa. In Bengaluru, Goa Tourism promoted many new adventure sports such as hot air balloon ride and river rafting along with the new properties across Goa.

Deepak Narvekar, Senior Marketing Manager/PRO, Goa Tourism Development Corporation, outlined, “We participate in almost all the major TTFs across India and it is undoubtedly the biggest platform for Goa Tourism. TTF is organised at all prominent Indian cities and we leave no stone unturned to showcase our tourism products and network with travel buyers. This time yet again, the organisers did an excellent job.”

Both the editions were supported by Incredible India, Travel Agents Association of India (TAAI), Outbound Tour Operators Association of India (OTOAI), Adventure Tour Operators Association of India (ATOAI), Association of Domestic Tour Operators of India (ADTOI), Indian Association of Tour Operators’ (IATO), IATA Agents Association of India (IAAI), SKAL International and Enterprising Travel Agents Association (ETAA). Travel News Digest was the Official Publication of the event.

After reaping success at TTF Chennai and Bengaluru, the TTF 2018 series will now move to Kolkata from July 6-8 and Hyderabad from July 13-14. The series will conclude with West India editions of TTF covering Ahmedabad (September 7-9), Surat (September 14-16), Pune (September 28-30) and Mumbai (October 5-7) in 2018.

Fairfest Media Limited, the organiser of TTF, OTM and BLTM has strengthened its unparalleled lead as India’s No. 1 Travel Show Organiser, with about half the market share. While OTM is the leading travel show in the Asia-Pacific region; BLTM is India’s leading trade show on Business, MICE and Luxury travel segments.

For more information visit – http://www.ttfotm.com/