Tourism NZ makes new partnerships to lure Indian travellers
Tourism New Zealand has declared its joint venture partnership with Singapore Airlines and Auckland Airport to increase high value New Zealand travel out of India. The special promotional fares of the campaign will be applicable for the travel period of May to October 2015 and the booking validity is till May 15, 2015.
Steven Dixon, Regional Manager – South and Southeast Asia, Tourism New Zealand said, “We have recently seen a surge in Indian visitors to New Zealand during the ICC Cricket World Cup 2015. The mega sporting event was the ideal platform for us to showcase New Zealand to aspiring travellers from India. The partnership with Singapore Airlines aims to further increase the rise of interest among Indian travellers to visit New Zealand.”
Through this campaign, the collaboration between the three parties lays foundation to deliver 50,000 arrivals from India on the India – Auckland route. The campaign will focus on travel from the cities of Mumbai, Delhi, Kolkata, Bangalore, Chennai, Ahmedabad, Vishakhapatnam, Hyderabad, Coimbatore, Kochi and Trivandrum.
For the year ending February 2015, New Zealand’s visitor arrivals from India were 39,168, an increase of 24.6% on the previous year. Of these, 18,464 were holiday arrivals, a 26% increase on the previous year.
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