TAT organises huge Chinese New Year festivals



The Tourism Authority of Thailand (TAT) has rolled out several celebrations to mark the Chinese New Year holiday in 2013.

Bangkok’s famed Yaowarat Road is currently hosting the Chinese New Year Festival in China Town, and the Regional Chinese New Year Festival 2013 is taking place in major provinces across Thailand.

TAT Governor Suraphon Svetasreni said, “We expect more than 2.6 million domestic and foreign tourists will be on the move during Chinese New Year, generating nearly 11 billion Baht in spending.”

According to the Department of Civil Aviation (DCA), special permission has been given for local and foreign airlines to operate hundreds of extra flights to cater to the huge demand during this peak period.

China is now the biggest source market of visitors to Thailand. Chinese arrivals totalled 2,789,345 in 2012, up by a huge 62% over 2011, and comprising a market share of 12.51% of total visitor arrivals to Thailand. In 2013, TAT is expecting a total of 3,257,936 million arrivals from China.

Also known as the ‘Spring Festival’, the Chinese New Year festivities in 2013 have extra significance as Thailand plans to use the occasion to recognise the 38th anniversary of Thai-Chinese diplomatic relations.