Okinawa showcased as focus destination at OTM



This year Okinawa was showcased as the focus destination at OTM, India’s leading B2B focused Travel Trade show. Okinawa is the southernmost prefecture of Japan. It consists of 57 islands, which include the Miyako and Yaeyama groups, with the main island of Okinawa as the nucleus. Okinawa is famous for its coral reefs and marine animals living around them. Visitors cannot help but be attracted to its beauty.

Okinawa boasts world-class dive spots and is home to an aquarium where you can observe closely the mysterious deep sea and marine ecosystem of Okinawa. Okinawa’s forests are home to some of the rarest flora and fauna in the world. This unmatched natural environment derives from when Okinawa geographically separated from a single land mass with China and the Japanese archipelago.

The unique culture of this prefecture was formed by the dynamic mix of characteristics from various countries through trade with China, Japan, Korea and other Southeast Asian countries in the Ryukyu era.

When it comes to shopping, there is something for everyone. You’ll find the latest electronic gadgets, Japanese traditional items and the latest goods in Okinawa. Shopping hours in Japan are usually from 10AM or 11AM to 9PM or 10PM. Almost all stores remain open on weekends and holidays.

The restaurant industry is prosperous in Okinawa, with Japanese, Western, Chinese, Korean cuisines and many Southeast Asian and South American restaurants. However, highly recommended is the local Okinawan cuisine, famous for its part in longevity and good health.

“Every year 6 million tourists visit Okinawa. We wanted to present Okinawa as a new destination for Indian tourists, so we came to OTM. We hope Okinawa and Hong Kong – the two-city package – will attract a good number of Indian visitors. During the last two days, we met many travel agencies from India and we are confident we have built some very good contacts from OTM,” said Rui Kinjo, Coordinator, Overseas Marketing Section, Okinawa Convention & Visitors Bureau.