According to the reports of the first quarter, around 60.7 million tourists visited Florida this year. This marks a four percent increase that was spurred predominantly from American travellers compared to the same period in 2016.
“This is an exciting and historic time for the Florida tourism industry,” said Ken Lawson, CEO and President of Visit Florida, the state’s tourism promotion agency.
During a press conference in Tampa, Gov. Rick Scott said, “I am proud to announce that Florida has continued its record-breaking success. This means back-to-back record quarters for our state.”
With new attractions like Disney Pandora– The World of Avatar and Universal Studios’ Volcano Bay water park, the latest records are not surprising as Florida’s tourism industry has soared over the years. As more people visit Florida, theme parks have rolled out blackout dates or increased prices to combat high crowds.