The 41st edition of Rendez-vous Canada (RVC), Canada’s premier tourism marketplace, was held at the BMO Centre from May 9-12, 2017, in Calgary, Alberta. The four-day long annual conference saw an all-time-high attendance record, close to 29,000 face-to-face business appointments between Canadian sellers and tourism buyers from across the globe.
RVC is aimed at providing a platform for Canadians to launch new tourism strategies, share market insights and the know-how to help cater to existing as well as potential clients, thereby boosting the range of tourism experiences that the industry offers.
Bardish Chagger, Leader of the Government in the House of Commons and Minister for Small Business and Tourism, said, “As Minister for Small Business and Tourism, I have had the opportunity of meeting many Canadian tourism business owners this year at RVC. The best-ever attendance record is a good indicator of how dedicated and hard-working Canadians are helping shape Canada’s thriving tourism industry.”
Hosted by Tourism Calgary, this year’s sold-out event featured around 1,840 buyers from 28 international markets and Canadian sellers from across the country, boasting of the best seller-to-buyer ratio ever with more than one buyer for every seller in attendance.
SanJeet, India Representative, Destination Canada, said that he is expecting around 227,500 Indian arrivals to Canada in 2017, a growth of seven percent. He further highlighted, “Indians often spend more on shopping than they do on their entire trip.”