Australia tackles worldwide Angling market with nationwide Fishing Program

A suite of promotional materials – including a video, itineraries, articles and stunning imagery – has been published by Tourism Australia to promote the Great Fishing Adventures of Australia collective to keen anglers around the world.

The group of independently owned fishing tourism operators in some of Australia’s most naturally spectacular and pristine environments is part of the Signature Experiences of Australia program which packages and promotes outstanding tourism experiences within a variety of niche areas and special interest categories.

Fishing enthusiast Dean Cooper is the Executive Officer for the program.